The mood board for the two videos that I will be doing up, the videos are important outcomes for this project because the win objective is to let audiences understand how the scent memory kit and app functions. So firstly I would like to target at having nice and attractive visuals/moving images so as to attract and keep audiences interested. Most of the shots will be intense closed up and very little of wide angle views. Also, the shots will mostly be of soft focus that makes the moving visuals light and dreamy. Also, having the soft, clean and bright overall. My visuals will stick very closely to the neutral colour palette.
The set up of the location for the video shoot would play an important part as well. Hence I carefully picked the location and the props, set up for the shoot. The location would follow closely to the mood board above, mostly keeping in within the white and grey hues. A lot of white would be used for the video shoot.
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