Monday 3 March 2014

Scentography








I chanced upon this project weeks ago when I was planning to design my final outcome that is a concentrate on smell. However recently, I found this work being talked about greatly and much appreciated. And I finally understood why it was so raved about, and I am loving both the design and concept of scentography. Also, I found some identical traits in our work and I can't help but to agree along with the research from my essay.
"The world in 2013 is a very visual place. We are compelled to document every inane part of our days, updating our Instagram, Facebook, and Tumblr streams with questionably filtered photography of even more questionable subject matter. Our tastes and impulses are hyper-visual, which contributes, some say, to a flattening of experience, dulling what would otherwise be enriched by the input of our other senses."

Scentography is about capturing our experiences and memories through the sense of smell because we have been so concentrated on the sense of sight and relied on it so much we have forgotten the other senses. The designer of this project who is from Central Saint Martins, Amy Radcliffe explains that “we’re so snap-happy that amateur photography has become almost disposable.” Her “Scentography” camera aims to introduce other sensory channels into the mix that would more vividly capture memories--namely, through smell.

The scent machine acts like a camera, with just a click on the button, it captures the smell of the object. "The Madeleine is a portable lab that records and archives smells and then (ideally) preserves the “smell memories” they yield in small, glass vials. The process of capturing the odor is simple: Just place the plastic dome over the object whose scent you want to extract, then attach an “odor trap” over the central mechanism. The unit is connected to the dome and trap via a set of tubes that suck the scents from the former to the latter."


As compared to Grandma's jumper, the artist invented and designed her scent machine so wonderfully that is why it is so talked about as it is such a smart concept. Also, her scent machine is more portable and user friendly because it is so simple and all the user has to do is just flip a switch. 


Credits to :

http://www.fastcodesign.com/1673024/check-it-proust-a-camera-that-captures-memorable-smells#3

http://www.theguardian.com/artanddesign/architecture-design-blog/2013/jun/28/scentography-camera-records-smells-memory

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